By Eyes on EB
Published October 25, 2024

If you’re wondering why some East Brunswick residents are raising their eyebrows this week, it’s not just allergy season — it’s because a major news story was announced on May 7… and didn’t make it to TAPinto East Brunswick’s Facebook page until May 18.

That’s an 11-day delay for a retirement story involving the Superintendent of Schools — you know, the person who oversees our kids’ education and eats up a good chunk of the town’s budget.

Naturally, people had questions.

It All Started with a Comment in East Brunswick Group of True Transparency

The thread began when M.S., one of the more vocal contributors on local Facebook forums, asked:

“Anyone want to speculate as to why this was published in TAPinto Milltown/Spotswood and not East Brunswick?”

Great question. It was a TAPinto EB story… just not posted by TAPinto EB. At least, not until people started noticing.

The Delay Heard Around Town

The story eventually appeared on TAPinto East Brunswick’s website, but not on their Facebook page, which is how most residents stay up to date.

So where did it show up?
Milltown/Spotswood. Because that makes sense…?

“Apparently, it’s not considered EB news ??‍♂️” — M.S.

Enter R.W., a rising contributor and a master of subtlety:

“I’m sure there’s a good reason… I love being diplomatic, Rob.”

Translation: This is sketchy, but I’m not trying to get kicked out of the group today.

Speculation Brews Like a PTA Coffee Clash

Then S.D., a group admin, casually floated:

“I have a few wild theories surrounding V.V.’s ‘retirement.’”

While we won’t publish those theories here (yet), the real kicker came from M.S., who offered this blunt assessment:

“The toxic environment is/was of his own making… The effort to suppress Figueroa’s vote put him past the point of no return… We need forward thinkers – Not Cover-up Conspiracies.”

Oof. If Facebook comments could be entered into the public record, this one would be laminated.

Eyes on EB Chimes In

When we joined the thread, we pointed out the obvious:

“This platform has been protecting the establishment for years. They are part of the status quo… If they posted the article and shut off the comments, they’d hear it from many of us.”

And perhaps most importantly:

“Once you make too many friends in this ‘business,’ it becomes hard to be truthful.”

TAPinto’s Statement and… Finally, a Facebook Post

After all the back-and-forth, TAPinto East Brunswick finally posted the article on their page — on May 18.

“As confirmed Friday by the Office of the Middlesex County Superintendent of Schools, Valeski is one of six school superintendents who have announced that he is leaving his current position.”

Glad to see it! But… shouldn’t the leading source for town news be the first to post it, not the last?

When a superintendent announces his retirement, it’s not a footnote — it’s a front-page moment. And for some reason, the article was initially shared on neighboring towns’ pages, which only added to the weirdness.

Final Thought

When a local news outlet delays posting one of the biggest education stories of the year, it’s no wonder people start to ask questions. TAPinto East Brunswick describes itself as an objective source for local news — and as part of a network that claims to fill the gap left by traditional journalism, residents expect timely and transparent coverage.

So it’s fair to ask:
Why did TAPinto Milltown get there first?
Why did it take 11 days for TAPinto East Brunswick to post it on Facebook — especially when that’s where most people follow the news?

We’re not saying there’s an agenda.
We’re just saying… people notice.

And in East Brunswick, they always notice.

— Eyes on EB ?️
“Because if we don’t watch… who will?”

$5 CHANGE, 4,000 PENNIES, AND A TOWN UNITED

It started with a simple fill-up at Fuel One next to Papa John’s. What followed was nothing short of a community uprising, a tale of betrayal, determination, and revenge best served… in Ziploc bags.

An East Brunswick resident, known here only as S.W., dared to pay for his gas in cold, hard cash. He handed the attendant $60 for $40.59 in gas. Easy math, right? Not at Fuel One, where reality is negotiable and change vanishes faster than a BOE meeting agenda. After a bizarre exchange of bills and disbelief, S.W. was shorted $5. When he demanded the proper change, the attendant stared him down and delivered a line that will live in infamy: “Check your wallet.”

NO RECEIPT, NO JUSTICE, JUST VENGEANCE

Instead of just walking away angry like most of us do after a mild injustice, S.W. announced his revenge plan: return to the scene of the crime with exactly $40 worth of pennies. Four. Thousand. Pennies. “Count it up! It’s all there, you SOB,” he declared with the kind of energy that fuels local legends.

One commenter (C.M.) gave the plan their full endorsement: “I love the penny idea!!! Do it!!!” But others were skeptical. D.D.T. warned, “He won’t take pennies or any change!” And therein lies the plot twist. Would the attendant even accept such a coppery payload? Or would this spiral into a full-on showdown involving law enforcement, Ziploc bags, and a whole lot of jingling?

A PATTERN OF SHADY PUMP PRACTICES?

Turns out S.W. wasn’t alone. S.P. revealed she’d been shorted twice at the same station — by two different workers. N.M. chimed in: “Kept my change and told me he was keeping it for a tip.” Another (J.A.O.C.) refused to leave without her extra dollar — and apparently, the attendant coughed it up like it was his last breath of dignity.

This isn’t just an isolated oopsie. It’s a pattern. Commenters flooded the post with similar stories, comparing scars like veterans of the Gas Station War. From credit card upcharges to unsolicited tip requests, one thing was clear: East Brunswick has had enough.

FROM GAS STATION TO STAGECOACH ROBBERY

“I’m 60 years old,” said I.Y.P., “and I never thought I’d say this, but I’m really starting to dislike people!” Another local hero A.C. took it a step further: “I refused to pay the extra. Told him to syphon it out. Cop sided with me. I drove off with the gas.”

We salute you, ma’am.

One helpful soul (D.W.) dropped the bureaucratic equivalent of a mic with links to the FTC, NJ Consumer Affairs, and the BBB, encouraging the masses to report the station. “They won’t be pulling this stunt long,” he warned, “and they’re getting what happens to be their first Google review right now.”

THE FINAL FILL-UP

So now we wait. Will S.W. return with his bag of pennies? Will the attendant accept them, or call the cops over legal tender? Will someone finally bring a receipt printer to that station? Or will East Brunswick rise up, armed with coins and consumer complaints?

Only time will tell. But until then, remember this:

Tip your waiter. Tip your barber. But if your gas station attendant has sticky fingers? Bring pennies. Lots of ‘em.

—

Eyes on EB: Watching so you don’t get shortchanged — literally.

A Familiar Pattern in East Brunswick

Something happened this week that’s become all too familiar in East Brunswick — a national story with local ties was posted, and just as fast as the reactions started rolling in, the ability to discuss it was shut down.

The post in question was shared by a well-known local media outlet, covering the federal trespassing charges involving Newark’s mayor and potential repercussions for several members of Congress. Controversial? Sure. Worth talking about? Definitely. But instead of opening the floor to conversation, the comments were limited. Not hidden. Not moderated. Just blocked.

And people noticed.

The Community Reaction

On a local transparency-focused group, residents immediately picked up on it. One commenter called it “yikes,” while another asked the natural question: who decides who gets to comment, and why? There was frustration — not just over the story itself, but over being denied a public square to respond to it.

Others mentioned that they were able to comment on some stories, but not others — which only added to the confusion. It doesn’t take much to see how easily this kind of selective engagement can feel like editorial bias, even if it’s not intended that way.

The Township’s Trend Toward Limiting Discussion

This isn’t the first time we’ve seen something like this. It’s becoming increasingly common — not just from media pages, but from official township sources too. Posts that could spark important, necessary debate are being locked down before they even have the chance to breathe.

To be fair, moderating comment sections isn’t easy. The internet isn’t always kind, and nobody wants to host a flame war. But there’s a difference between protecting civil discourse and preventing it altogether.

Why Open Comments Matter

In this case, the story involves elected officials. The type of story where people should be able to express concerns, ask questions, or even just say how they feel — because these are the people shaping the communities we live in.

Turning off the comments might reduce headaches in the short term, but long term, it erodes trust. It sends a message — intended or not — that only certain voices matter, or that public reaction isn’t welcome unless it follows a certain script.

Journalism Requires Conversation

Independent journalism exists to foster transparency and accountability. And that requires conversation. Even uncomfortable ones.

If our local news and public institutions truly want to serve the public, they need to be willing to listen to it — not just talk at it.