Every December, East Brunswick reminds us what community really means. It’s not just about lights, music, or shopping — it’s about kindness in action. This year, the Township of East Brunswick and the Interfaith Clergy Council are once again joining forces for the Holiday Cheer Drive, helping local families who need a little extra support during the holidays.
Instead of collecting toys or canned goods, the drive focuses on something simple and powerful — gift cards. These small cards give parents the freedom to choose what their family truly needs, whether it’s groceries, warm clothes, or something to make a child’s morning special.
How You Can Help
You can donate a Target or Walmart gift card in denominations of $5, $10, $20, or $25. Donations are being accepted now through Thursday, November 21, 2025, so they can be distributed in time for December holidays.
Gift cards may be dropped off at:
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Township of East Brunswick Recreation, Parks & Community Services
334 Dunhams Corner Road, East Brunswick, NJ 08816
(Use the metal drop box by the office front door) -
East Brunswick Municipal Building – Clerk’s Office Window
1 Civic Center Drive, East Brunswick, NJ 08816
(Open Monday–Friday, 8:30 a.m. – 4:30 p.m.)
Making It Easier to Give
We know life gets busy — not everyone has time to run to the store or make a special trip. So if you’d like to help but can’t get out to buy a card, email us at rob@eyesoneb.com or rachel@eyesoneb.com. We’ll help make it easy for you to participate and ensure your donation goes directly where it’s needed.
A Community Built on Compassion
The Holiday Cheer Drive is part of East Brunswick’s ongoing effort to uplift neighbors through partnership and compassion. Organized by the East Brunswick Interfaith Clergy Council alongside the Department of Recreation, Parks & Community Services, this initiative shows what happens when people of all backgrounds come together to care for one another.
A small gesture — a single card — can mean a lot more than a number on a receipt. It can mean hope, dignity, and a sense of belonging for a family right here in town.
So as the season of giving arrives, let’s continue what East Brunswick does best: looking out for each other.
To learn more about the East Brunswick Interfaith Clergy Council, visit facebook.com/EastBrunswickICC or eastbrunswick.org.
